Shahir Guindi, Ad. E.
Feb 21, 2022
In an opinion letter written for La Presse, Osler’s Co-Chair Shahir Guindi discusses how the business community can mobilize to address social issues. While the health crisis has caused many upheavals over the past two years, Canada is experiencing significant economic growth. Yet inequality continues to rise. According to Shahir, businesses can play a significant role in addressing this issue.
The business community can commit to reducing inequality by aspiring to the dual goals of performance and doing good by adopting innovative approaches. Espousing ESG values (environmental, social, governance) is a mechanism that has gained popularity with many companies. However, there is a need for more aggressive initiatives that offer concrete long-term solutions.
Some investment programs stand out for their proactive vision. The positive action of social impact investing is one example. Through investment, business leaders can achieve economic returns while leaving a positive impact on society. By investing in microfinance, the environment, clean water, healthcare, reconciliation with indigenous peoples, or building schools, Shahir says businesses will generate “profit that is measured by social impact.”
View Shahir’s opinion letter (in French).