On April 8, 2024, Hootsuite announced it has agreed to acquire Talkwaker. This deal is aimed at helping its customers get more out of their social media relationships and will fuel the company’s shift in focus from social media management to data-driven, intelligent decision making.
Hootsuite operates as a social media management tool that can design, schedule, and publish content from multiple networks through one dashboard.
Talkwaker develops consumer intelligence and listening technology.
Osler, Hoskin & Harcourt LLP advised Hootsuite with a team consisting of Chad Bayne, Sahil Chopra, Justin Dharamdial, and Ferial Fekri (Emerging and High Growth Companies), Dov Begun, Taylor Cao (Tax) and Martha Martindale (Financial Services).