Fitplan in its $4.5 million financing led by ARod, Corazon Capital and Mark Mastrov




$4.5 million


Emerging and High Growth Companies

Date Closed

Lead Office



On September 9, 2019, personal training app, Fitplan, announced a $4.5 million funding round headlined by major league baseball athlete Alex Rodriguez, fitness mogul Mark Mastrov and Corazon Capital. This round of financing was combined with Fitplan’s existing investors, Lerer Hippeau, Bullpen Capital, Imaginary and Advancit Capital. Fitplan will use this financing to further develop their app while bringing more athletes onto its roster of featured trainers.

Fitplan is a mobile fitness app that empowers its members by providing access to the training strategies and workout plans used by the world’s best trainers and fitness personalities. Fitplan provides the blueprint for users to track progress, connect with an online support community, and train alongside world-class athletes, coaches and trainers.

Osler, Hoskin & Harcourt LLP advised Fitplan with a team led by Mark Longo and consisting of Manveer Bisla (Emerging and High Growth Companies).