Mergers and Acquisitions

Behaviour Interactive in its acquisition of The Fun Pimps Entertainment Behaviour Interactive in its acquisition of The Fun Pimps Entertainment

Behaviour Interactive 
Key Contact
Etienne Massicotte

Partner, Financial Services, Montréal

Team
Jean-Philippe Bertrand

Partner, Corporate, Montréal

Véronique Fortin-Latreille

Associate, Corporate, Montréal

Marissa Kyres

Associate, Corporate, Montréal

On March 18, 2026, Behaviour Interactive completed its acquisition of The Fun Pimps Entertainment.

Behaviour, headquartered in Montréal, is Canada’s largest independent game developer, employing more than 1,200 talented people, with over 200 games released since their beginnings in 1992.

The Fun Pimps Entertainment, based in Allen, Texas, is an independent video game developer. Osler, Hoskin & Harcourt LLP advised Behaviour Interactive with a team consisting of Etienne Massicotte, Jean-Philippe Bertrand, Véronique Fortin-Latreille and Marissa Kyres (Corporate).

Value
--
Date Announced
March 18, 2026
Lead Office
Montreal
Key Contact
Etienne Massicotte

Partner, Financial Services, Montréal

Team
Jean-Philippe Bertrand

Partner, Corporate, Montréal

Véronique Fortin-Latreille

Associate, Corporate, Montréal

Marissa Kyres

Associate, Corporate, Montréal