Industry

Retail and Consumer Products

Canada’s Retail and Consumer Products sector has been historically robust, responsible for a major share of Canada’s manufacturing GDP and employing millions of people. Over the last several years, the traditional retail model has been significantly disrupted by digital tools that have facilitated product purchasing through many different channels, including online and ecommerce.

Whether you are a start-up or a well-established retailer or consumer products company, leveraging disruptive technologies — such as artificial intelligence (AI) and blockchain — can help you stay ahead of the trends and harness the most efficient ways to do business. Staying ahead of these trends and understanding how to navigate the increasingly complex retail and consumer products regulatory environment is crucial to ensuring your business is well-positioned to succeed.

How we can help

Osler has extensive experience working with many of the largest and most widely known retail and consumer products brands throughout Canada and around the world, advising on all aspects of their businesses. Our Retail Group is Ranked Band 1 in Chambers Canada, one of the world’s leading legal directories. Our lawyers regularly advise retailers, distributors, manufacturers and franchisors on the day-to-day business and legal issues they encounter when expanding into and operating in Canada.

Our firm offers a fully integrated team approach to advising our clients, drawing on our knowledge and experience of retail operations and our recognized expertise in Canada to provide seamless legal support through all stages of the retail and consumer products lifecycle. Our lawyers regularly assist our clients in commercial leasing, consumer protection laws, ecommerce initiatives, privacy and data management, labour and employment, franchising, advertising and marketing matters, tax, pricing and distribution practices and branding matters. Osler has extensive experience working with major retailers and consumer product brands on litigation involving product liability, consumer protection, class actions and other issues.

Osler has particular expertise advising foreign retailers and franchisors expanding their operations into Canada, helping them maneuver through significant judicial, statutory and cultural differences for a smooth and successful entry into the Canadian marketplace. Our firm’s national reach — with offices across Canada, including Montréal, Québec — ensures that we have a deep understanding of the unique considerations when expanding into Québec, including French language requirements, that could impact retail operations. As well, our New York office provides an international focus for those clients wishing to increase their presence north of the border.

Key Contacts

Andraya Frith

Partner, Chair: Franchise and Distribution, Toronto

Kelly Moffatt

Partner, Franchise and Distribution, Toronto

Paul Morassutti

Partner, Real Estate, Toronto


Representative Work


Latest Insights

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  • Osler Update Jul 5, 2024

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  • Osler Update Jun 5, 2024

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  • Osler Update May 29, 2024

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Awards and Recognition

  • Chambers Canada: Canada’s Leading Lawyers for Business: Recognized in Retail (Band 1)

In the Media

  • Media Mentions Mar 10, 2024

    Big changes coming to how Canadians bank, but adoption likely to be slow – CityNews/Canadian Press

    Elizabeth Sale talks about open banking coming to Canada in a Canadian Press article by Ian Bickis.

    Read more
  • Media Mentions Dec 19, 2023

    Cosmetics and personal care products: regulation and compliance – Risk & Compliance

    Products that make health claims for a skin condition, for example, face stricter requirements and are regulated as a drug rather than as a cosmetic.

    Read more
  • Media Mentions Feb 11, 2023

    Ban on foreign homebuyers hits commercial real estate deals – The Globe and Mail

    Canada’s foreign homebuyer ban is inadvertently impacting commercial property deals, says Osler's Paul Morassutti.

    Read more
  • Media Mentions Jul 12, 2022

    Québec tells federally regulated firms to guarantee use of French among employees – CBC

    Osler partner Alexandre Fallon spoke to the CBC about Québec’s Bill 96 and the province’s recent move to expand the scope of its language requirements...

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