On November 19, 2019, Trufan announced the acquisition of SocialRank. Under the terms of the acquisition, Trufan will continue to operate and offer SocialRank as a standalone product. The acquisition will advance Trufan’s position as a social intelligence platform.
Trufan is a social intelligence platform that focuses on helping brands activate their grassroots communities.
SocialRank is a social media analytics platform that sorts various audience segments on Instagram and Twitter.
Osler, Hoskin & Harcourt LLP advised Trufan with a team consisting of Chad Bayne (Emerging and High Growth Companies), Michael Budabin McQuown and Jillian Mulroy (Corporate).